The Dynamic Business Plan - the book
| In The Dynamic Business Plan you find basic core knowledge
about start-up and running a small business.
Basic elements of being an entrepreneur or business owner anywhere in the
world:
- Perform a service or produce a product
- Find ways to sell it
- Make sure to make money on it
|
 |
The Dynamic Business Plan is written for:
- Entrepreneurs - people in the process of starting a business
- Owners of small businesses - 0 - 20 employees
The Dynamic Business Plan is directed to the reader who is professional in
his or her skill but not skilled in managing a business.
You could be an IT expert, an engineer, a graphics designer a man or woman with
a degree in hospitality management or a retailer with ambitions.

- Read the 7 first pages of The Dynamic Business Plan
- Read step by step how to purchase a book - safe payment
Instant use of book
The book is presented in a well designed PDF document. When you buy the book you will receive it attached to an email within five minutes.
The Publication
The Dynamic Business Plan, Mogens Thomsen, MPM, 52 pages, 1. edition 2006, 2. edition 2009,
©
Thomsen Business Information 2009, ISBN 978-87-992994-0-9
Issues you must know about as a start-up
The Dynamic Business Plan covers all the illustrated areas. If you understand
each area you will be an excellent business man or woman.
The content of each issue always changes and each issue will influence each
other - so a business plan is dynamic.

Content of The Dynamic Business Plan
Foreword
Business concept
- Mission statement
- Elevator pitch
- Customer benefit
- Different from your competitors?
- Clear goals
Personal resources and goals
- Why do you want to start-up your own business?
- Family network
- Experience
- Education
- Economy
- Internal Trade Networks
- Product/service knowledge
- Work Tasks
- Weak sides
The product / Service
- The exact product / line of goods / service
- Estimate of Costs
- Pricing
- Inter-changeability
- Supplier
- Stock
- Distribution
- Competitors
- Potential for development
Description of the market
- Ways of research
- Consumers
- Corporate Customers
- Realistic number of customers
- Competitive parameters
- Possibilities and threats in the market
Sales and marketing
- Family network
- Network
- Business letter and logo
- Business card
- Web site
- Sales Letter
- E-mail
- Telemarketing
- Advertisement
- Signposting
- Presentation folders
- Radio and TV
- Trade fairs
- Public Relation
- Reception at business start
- Influence on Sales
- Marketing Plan
Organisation of the company
- Legal structure of company
- Bank
- Accountant
- Administrative routines - paper work
- Business policies
- Staff policy
- Insurance
- Localisation
- Business partners /consultants
Business development
- Business appearance in one and in three years
- The product or service in one and in three years
- Customers in one and in three years
- Financial forecast for year three and year four
- Other goals with your business
Budgets
- Operating budget
- Operating budget – an example
- Establishing budget
- Cash flow Budget
Financing
- Sufficient cash
- Personal resources
- Families and friends
- Banks and Savings Banks
- Investors
- Public funding schemes
- Suppliers giving credits
.
Teaser to Dynamic Business Plan
| Visit bookshop and find free download |
 |
 |
 |
 |
Copyright © 2009 Dynamic
Business Plan 10-09-2010
|