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Make an Elevator Pitch so you are able to explain to your customers
exactly what you sell.
If you are asked: “So, what are you doing?” it is often quite hard to come up
with a swift and clear answer for what your company actually sells. Many have a
tendency of maundering, deepening or understating leaving the questioner with a
diffuse impression of what has been said.
You got 15 seconds to present yourself
Try to prepare the perfect sales talk brief enough to be told to a stranger
in an elevator going up five floors. He or she might be a potential customer.
A restaurant owner and an IT expert could work out the below elevator pitches:
- The restaurant owner
I own the city’s most entertaining Sports Café with a capacity of 150 people.
It is fully equipped with state-of-the-art technology providing full insight
into all aspects of the world of sports from separate monitors at each of
the 40 tables.
We have specially trained staff to serve our menus and drinks at fair prices.
Here is my business card, it is a one-meal-free voucher for you and a friend.
- The IT expert
We provide a service for companies enabling their existing financial
management software to handle electronic invoicing, stock control and
payments transfer. This is a requirement large companies will shortly ask
their suppliers to meet.
Furthermore, e-commerce is cutting administrative costs. Those joining now
will be ready to face the future.
- Go to next
business issue: Where Are You Different?
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| Mogens Thomsen, Scandinavia |
26-11-2009 |
Hi guys, show us your sales pitch!! The sales pitch for this web site is:
"We deliver core knowledge about starting and running a small business"
What is yours?
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Download free templates
- Download templates to help your start-up
Copyright © 2009 Dynamic Business Plan 21-05-2012
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