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A powerful medium to promote your business is TV. Depending on the product or service, radio is also
an option.
TV commercials
If you buy airtime on television you will reach many people at one time. The
viewer will actually understand/ look at your product. If your product is one
the viewer wants you will get a huge sale here and now. However, it is expensive
and a new company very seldom has the kind of money that is needed to buy air
time.
Radio commercials
Radio is cheaper. If you have a product meant for the public in the local area
there might a local radio to approach. Local radios can be reachable for new
businesses.
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business issue: Trade Fairs
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Copyright © 2009 Dynamic Business Plan 21-05-2012
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