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Distributers

Many business owners want to sell their product/service directly to their customers. Doing so, you score the full profit yourself without having to split it between one or more distributiers.

There is a tendency towards direct sales to consumers, but to a newly established company a hook-up with one or more distributors could be a wise decision.

Help from distributers
Distributor can take some costly tasks off your shoulders. An example:

  • Collecting market data
  • Marketing
  • Negotiation
  • Order book
  • Financing
  • Transfer of risk
  • Warehousing
  • Payments
  • Carriage to customers

Choose distributers
Having analysed your customers’ purchasing behaviour and the pros and cons of using distributors you are now ready to choose the ideal distribution system for you and your customers.
- Go to next business issue: Estimating Cost >

Click and share your experience on:
Distributers

       
     


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Copyright © 2009 Dynamic Business Plan          06-09-2010


Related answers:

Competitors
Contribution margin - an example
Distributers
Distribution
Estimating Cost
Pricing - focus on expenses
Pricing - the market in focus
Product Lifespan
Stock / Store
Supplier
The exact product / service